Flamboyant twosome Ultraflex, the project of Norway’s Farao & Iceland’s Special-K, are back with their suave yet punchy love song “Baby“, which follows on from their debut album release in 2020 and recent single “Relax“.
The lyrics in “Baby” liken dancefloor-flirtation to a duel; you have nothing to lose except perhaps your reputation (which is, admittedly, long lost). The narrator claims not to be afraid – which, honestly, sounds like a lie – however, bravery is not about fearlessness, but as John Wayne put it: “courage is being scared to death, but saddling up anyway”. Accompanying the song are never-before-seen wedding photos of the band (including a future baby) and a steaming hot music video, straight out of Cairo’s nightlife.
Speaking about the track, the band said:
“Although the song is about romantic endeavours, we realised afterwards that it is also about our artistic collaboration. It emphasises the importance of taking risks (otherwise “you’ve already lost”) and indicates that whatever happens tomorrow, we’ve got each other right now, and that’s what counts – the energy of the moment is worth whatever the future brings, whether it’s happy-ever-after or heartbreak.”
Watch & listen to “Baby” here: https://youtu.be/6Czkqmzp8a4
Ultraflex released their debut album ‘Visions of Ultraflex’ to popular and critical acclaim in 2020, winning the Icelandic Music Awards for ‘electronic album of the year’ and The Kraumur Award, along with numerous international nominations and selling out their first edition of vinyls and cassettes.
The band also recently re-emerged with their single “Relax“, accompanied by an ASMR inspired music video that was said to have been “a little disturbing“.
With concert options being limited in the time around Visions of Ultraflex, the band instead prepared a highly visual promo package and sculpted a well curated yet wild internet presence. Music videos were made to every song on the album, either by the band themselves or in collaboration with other video artists (including a video trilogy in collaboration with OKAY KAYA). This quickly became an important part of Ultraflex’s identity, along with heavily choreographed, stylized and visually interactive concerts.
During the pandemic, Ultraflex performed on Icelandic live Television, as well as playing a sold out show in Reykjavík, doing a live stream for Berlin’s CTM Festival, a commissioned piece for Oslo Classics, screened a short film at Eurosonic and last but not least – played a packed concert in Cairo. That is where the music video to “Baby” was born.
Ultraflex was elected to be a part of Keychange 2022. Through the organisation they will play at MaMa Festival in Paris and take part in conferences in London and Hamburg this year. They are also booked for Iceland Airwaves and Vienna Waves and are playing in Berlin on April 23rd. Later this year, Ultraflex will also tour in Norway, Germany, England and Iceland.
Keep your mind open.
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[Thanks to Frankie at Stereo Sanctity.]
